Wizzo
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title: Wizzo
category: web
client: Wizzo Labs
date: 2025 - Present
stack:SaaS PlatformGoal TrackingProductivity ToolsAI Integration


Project Overview
Founded Wizzo Labs, building a SaaS platform for goal tracking and personal productivity currently in beta launch. Driving product vision and technical prototyping across AI, andweb interfaces while leading fundraising, strategy, and early team formation. Focused on creating accessible, adaptive tools that empower individuals and teams to reach their goals.
Situation
• Overview
Traditional goal tracking and productivity tools often lack the personalization and adaptability needed to truly empower users in achieving their objectives. Many existing solutions are either too rigid or too complex, failing to provide the right balance of structure and flexibility.
• Challenge
How might we create a comprehensive SaaS platform that combines goal tracking with personal productivity features while maintaining accessibility and adaptability for diverse user needs?
• Context
The market for productivity and goal tracking tools is saturated, but there's an opportunity to differentiate through AI-powered insights and cross-platform accessibility.
Task
• Overview
As Founder of Wizzo Labs, the objective was to develop a comprehensive SaaS platform that would:
• Streamline Goal Tracking
Provide intuitive tools for setting, monitoring, and achieving personal and professional goals.
• Enhance Productivity
Integrate productivity features that adapt to individual workflows and preferences.
• Ensure Accessibility
Create adaptive tools that work across web, mobile, and emerging XR platforms.
Action
1. Product Vision & Strategy
Developed the core product vision and strategic roadmap for Wizzo, focusing on user-centered design and scalable architecture.
2. Technical Prototyping
Led technical prototyping across multiple platforms, exploring AI integration and XR interface possibilities for enhanced user experiences.
3. Fundraising & Business Development
Drove fundraising efforts and strategic partnerships to secure resources for development and market expansion.
4. Team Formation
Built and led early team formation, establishing development processes and company culture focused on innovation and accessibility.
Result
• Beta Launch Success
Successfully launched Wizzo in beta, demonstrating market validation and user interest in the platform's approach to goal tracking and productivity.
• Cross-Platform Innovation
Established technical foundation for multi-platform deployment, including web, and mobile.
• Strategic Foundation
Built comprehensive business strategy and team structure to support long-term growth and market expansion.